Are you looking for search engine optimization in Oakville, ON? If so, Zulo.ca is a boutique search engine marketing firm located in Oakville and we have been (humbly) dominating our client's competition. If you know that working with the best SEO firm in the nation is what your business needs, get in touch with us. We will customize and present to you a plan that will dominate your competition.
You claim to be the best, what makes you think you are?
If you would like to know more about how we dominate your competition, please continue reading. First of all, we want to offer you full disclosure that any SEO company who guarantees you results is over extending themselves. With search engines, not only are the requirements moving goal posts, but the determining factors in what allows one website to rank over another are highly guarded company secrets. There's simply no way that someone can look you in the eyes and guarantee you results, much less before they've taken the time to look into your industry's online climate. With that being said, we have been known to make some very bold search engine optimization claims for the city of Oakville, so we want to back those up.
Okay, I'm listening. What can you do for MY business?
The bottom line what we offer you is ROI and new revenue. Far too many businesses set aside their budget for online marketing and then their business keeps chugging along. Maybe their budget is well spent, but maybe it's just being flushed down the toilet. They may be getting fancy reports which show their rankings for some keywords have gone up while maybe some others have gone down, and their SEO company always has a positive spin to put on the direction they're going in so they continue paying them. Does this sound familiar? Well, if you're not into the technicalities and all of these internet marketing acronyms like SEO, SEM and what not sound like a bunch of gibberish to you, then the simple answer is that what we do for your business is generate new revenue.
If your business started making an extra $10,000 or $20,000 a month, would it still be business as usual or would that help your bottom line? How about if your business was generating an extra million dollars in revenue, would that help your cash flow at all? These are the kinds of results we have been able to achieve for our clients. So if you're not into technical internet marketing geek-speak, head on over to Zulo.ca and fill out the application form on the discovery page and let's get your business to the top.
Wait, I want to know the details!
If you're the type of business owner that wants to know what local search engine optimization can do for their business, then don't go any where just yet. Let's talk about what DOMINATION looks like in practice. When you Google the main keyword related to your business, what do you see? I'll fathom a guess that you probably see the Google ads with a bunch of competitors that you're all too familiar with bidding on the keyword. Below that you'll probably see the competition with the biggest market share ranked #1 in the organic results. Again below them you'll probably see a pack of seven different looking links which are called the "local super seven pack" in the local SEO industry. These results are tied in to the company's address and they show how many Google reviews they have. Below that you'll see the rest of the organic listings on the front page, which may or may not include HomeStars.com, Yelp.ca or Kijiji.ca mixed in with a couple of your other competitors. Mixed in with those results, again, you may or may not see a carousel of pictures or perhaps even a link to a YouTube.com video.
Now let's imagine another scenario where you're dominating Google...
Number one ranking is now yours because we have not only gone through your main competitor's links and secured as many as possible, however we have also tapped in to several proprietary link sources that we have to make sure that you're not only matching your competition, but you're exceeding them by a long shot. Your website is now the authority website in Oakville for your industry. You know those links that Google sometimes places under important websites which serve as sub navigational links? Those come up when a potential client is searching your main keywords.
You're now also the featured listing in the super seven pack because our local search engine optimization includes optimizing your Google My Business page. We also harvest the power of reviews to make sure that your Google authority and trust is at an all time high. Your listing in the super seven pack jumps out at clients, if they didn't click on your predominant link in the #1 spot, certainly the next thing they notice is your listing in the super seven local pack. You've got your rating showing in stars under your listing, you've got a link to your Google Plus page as well as a prominent marker on the map.
Now instead of the main listing for Home Stars and Yelp, those websites are still listed on the first page but instead the link goes directly to your profile page on those sites rather than the city wide listing. This is yet another ranking for you on the first page because anyone who clicks on those linkings, will be seeing your company's profile and link to your website, your phone number, your email and your address.
If there wasn't a YouTube video before, there is now. It's a professional quality video that is about your business. If someone clicks on that link, they're taking to YouTube where they watch a quick video about your business and encouraging them to click on the link in the description of the video which is a link to your business' website. The image carousel? Now the majority of those images are related to your company, either your logo, or a picture from your website.
If all of that wasn't enough, there's also a link to your Facebook/Twitter/LinkedIn/etc on the front page as well! We do social media marketing that overlaps with search engine optimization because what we do is so powerful, that often times forces one of your social media pages on to the front page of your biggest keywords. This helps drives customers to your business because if they didn't click on your website in the number one spot, if they didn't click on it in the super seven pack, if they scrolled down when they say your Yelp/HomeStars profile and your YouTube video and image of your company's logo, they may find a familiarity in seeing a link to a social network that they like and chose that as their destination.
In addition to driving more leads to your business, the other HUGE benefit to clogging up the front page of Google like this is that you're bumping your competitors down to the second page! The fact remains that business is a zero sum game, if they're not using your product or service, they are using your competitors. The more real estate you take up on the front page the less exposure your competitors get which means you're winning twice.
Do you only focus on the big keywords?
No, the true mark of domination is the trophy in the case, however we leave no crumbs on the table when it comes to driving leads to your business. We target any relevant keywords to your business and break your business' keywords down geographically as well as topically. For example, instead of just targeting "Oakville Criminal Attorney" we would also target "Bronte Criminal Attorney" and other local geographic keywords as well as "Oakville Criminal Lawyer", "Oakville DUI Law Firm" etc. We're experts at keyword research and know Oakville inside and out, you can rest assured we will not leave any stones unturned no matter how big or small they may be. Typically our clients find that ~40% of their leads come from their main keywords or biggest keywords, but there is a lot of power in the bunch of smaller keywords and they add up to roughly the other ~60%.
We hope this sufficiently wraps our what our capabilities and intentions are. If you feel like your business could use an Oakville SEO expert, get in touch with us by filling out the discovery form on our website. We look forward to speaking to you.
If you would like to know more about how we dominate your competition, please continue reading. First of all, we want to offer you full disclosure that any SEO company who guarantees you results is over extending themselves. With search engines, not only are the requirements moving goal posts, but the determining factors in what allows one website to rank over another are highly guarded company secrets. There's simply no way that someone can look you in the eyes and guarantee you results, much less before they've taken the time to look into your industry's online climate. With that being said, we have been known to make some very bold search engine optimization claims for the city of Oakville, so we want to back those up.
- The first reason that we make bold claims about SEO in Oakville is that every client whom we have agreed to work with, we have been able to provide them with results that they honestly didn't think were possible. If this were one client, it may be a fluke. If it were two, we may just be lucky. However we have and continue to work with a wide variety of local business in Oakville and have consistently knocked it out of the park time and again. This is what we are referring to when we say we can dominate your competition. It's not a guarantee, but it's along the lines of the old saying about the bear in the woods.
- The second reason we're able to make such bold claims is that we are industry leaders in the search engine optimization world. We are part of elite mastermind groups where we discuss and share with other elite SEOs from around the world. Our knowledge is cutting edge, can you say the same about your web designer, your hosting company or your nephew who is good with computers? Before we ever implement an SEO strategy we have already tried, tested and proven it's effectiveness. We stay ahead of the curve by constantly testing and tweaking our strategies. If Google updates their algorithms, even the most seasoned SEO firms in Oakville will immediately go running to message boards, Facebook groups and other low level meet ups. We have a wide net of websites that we have developed for testing purposes, therefore as soon as an update happens, we already know what direction Google is in and if it affects any of our or our client's businesses, without hesitation we implement the corrections to limit, if not, eliminate any down time.
Okay, I'm listening. What can you do for MY business?
The bottom line what we offer you is ROI and new revenue. Far too many businesses set aside their budget for online marketing and then their business keeps chugging along. Maybe their budget is well spent, but maybe it's just being flushed down the toilet. They may be getting fancy reports which show their rankings for some keywords have gone up while maybe some others have gone down, and their SEO company always has a positive spin to put on the direction they're going in so they continue paying them. Does this sound familiar? Well, if you're not into the technicalities and all of these internet marketing acronyms like SEO, SEM and what not sound like a bunch of gibberish to you, then the simple answer is that what we do for your business is generate new revenue.
If your business started making an extra $10,000 or $20,000 a month, would it still be business as usual or would that help your bottom line? How about if your business was generating an extra million dollars in revenue, would that help your cash flow at all? These are the kinds of results we have been able to achieve for our clients. So if you're not into technical internet marketing geek-speak, head on over to Zulo.ca and fill out the application form on the discovery page and let's get your business to the top.
Wait, I want to know the details!
If you're the type of business owner that wants to know what local search engine optimization can do for their business, then don't go any where just yet. Let's talk about what DOMINATION looks like in practice. When you Google the main keyword related to your business, what do you see? I'll fathom a guess that you probably see the Google ads with a bunch of competitors that you're all too familiar with bidding on the keyword. Below that you'll probably see the competition with the biggest market share ranked #1 in the organic results. Again below them you'll probably see a pack of seven different looking links which are called the "local super seven pack" in the local SEO industry. These results are tied in to the company's address and they show how many Google reviews they have. Below that you'll see the rest of the organic listings on the front page, which may or may not include HomeStars.com, Yelp.ca or Kijiji.ca mixed in with a couple of your other competitors. Mixed in with those results, again, you may or may not see a carousel of pictures or perhaps even a link to a YouTube.com video.
Now let's imagine another scenario where you're dominating Google...
Number one ranking is now yours because we have not only gone through your main competitor's links and secured as many as possible, however we have also tapped in to several proprietary link sources that we have to make sure that you're not only matching your competition, but you're exceeding them by a long shot. Your website is now the authority website in Oakville for your industry. You know those links that Google sometimes places under important websites which serve as sub navigational links? Those come up when a potential client is searching your main keywords.
You're now also the featured listing in the super seven pack because our local search engine optimization includes optimizing your Google My Business page. We also harvest the power of reviews to make sure that your Google authority and trust is at an all time high. Your listing in the super seven pack jumps out at clients, if they didn't click on your predominant link in the #1 spot, certainly the next thing they notice is your listing in the super seven local pack. You've got your rating showing in stars under your listing, you've got a link to your Google Plus page as well as a prominent marker on the map.
Now instead of the main listing for Home Stars and Yelp, those websites are still listed on the first page but instead the link goes directly to your profile page on those sites rather than the city wide listing. This is yet another ranking for you on the first page because anyone who clicks on those linkings, will be seeing your company's profile and link to your website, your phone number, your email and your address.
If there wasn't a YouTube video before, there is now. It's a professional quality video that is about your business. If someone clicks on that link, they're taking to YouTube where they watch a quick video about your business and encouraging them to click on the link in the description of the video which is a link to your business' website. The image carousel? Now the majority of those images are related to your company, either your logo, or a picture from your website.
If all of that wasn't enough, there's also a link to your Facebook/Twitter/LinkedIn/etc on the front page as well! We do social media marketing that overlaps with search engine optimization because what we do is so powerful, that often times forces one of your social media pages on to the front page of your biggest keywords. This helps drives customers to your business because if they didn't click on your website in the number one spot, if they didn't click on it in the super seven pack, if they scrolled down when they say your Yelp/HomeStars profile and your YouTube video and image of your company's logo, they may find a familiarity in seeing a link to a social network that they like and chose that as their destination.
In addition to driving more leads to your business, the other HUGE benefit to clogging up the front page of Google like this is that you're bumping your competitors down to the second page! The fact remains that business is a zero sum game, if they're not using your product or service, they are using your competitors. The more real estate you take up on the front page the less exposure your competitors get which means you're winning twice.
Do you only focus on the big keywords?
No, the true mark of domination is the trophy in the case, however we leave no crumbs on the table when it comes to driving leads to your business. We target any relevant keywords to your business and break your business' keywords down geographically as well as topically. For example, instead of just targeting "Oakville Criminal Attorney" we would also target "Bronte Criminal Attorney" and other local geographic keywords as well as "Oakville Criminal Lawyer", "Oakville DUI Law Firm" etc. We're experts at keyword research and know Oakville inside and out, you can rest assured we will not leave any stones unturned no matter how big or small they may be. Typically our clients find that ~40% of their leads come from their main keywords or biggest keywords, but there is a lot of power in the bunch of smaller keywords and they add up to roughly the other ~60%.
We hope this sufficiently wraps our what our capabilities and intentions are. If you feel like your business could use an Oakville SEO expert, get in touch with us by filling out the discovery form on our website. We look forward to speaking to you.